1. Ritter’s Direct Mail Piece of the Week: Capital One

    Ritter’s Direct Mail Piece of the Week: Capital One

    Having a visually interesting direct mail piece can go a long way towards getting the recipient to open or read it. We recently received a piece from Capital One that checked off the “interesting” box. Let’s take a closer look. Format: This direct mail campaign included an oversized 6” x11”...

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