1. Direct Mail Piece of the Week: Arrigo Dodge Chrysler Jeep Ram

    Direct Mail Piece of the Week: Arrigo Dodge Chrysler Jeep Ram

    Automotive Dealers use direct mail regularly and in many different ways: postcards, self-mailers, letters in envelopes and oversized pieces. We recently received a piece from Arrigo Dodge Chrysler Jeep Ram that had so many interesting features that made me stop and examine their direct mail postcard a little closer. Format:...

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